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What a Blog Did for a Web Site’s Traffic in a Month: 1 Graph Says It All

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Blogs increase SEO rankings. Search engines love valuable content.  Generating a fresh stream of industry thought leadership via blogging peppers more important keywords throughout your web site, and search engines reward that.

We recently wrote three pieces of blog content for a web site for a small consulting firm, approximately 500 words each article. There had never had a blog on the web site before. After posting the blog, we used some organic methods to improve reach – such as listing the page the blog was on with Google and posting a link across social media channels.

The result was immediate, and impressive. Within one month, the web site saw a 412% increase in page views. So, should your business have a blog? We say YES.

What a Blog Did for a Web Site’s Traffic in a Month: 1 Graph Says It All
Beth Cooper

Named Marketing Person of the Year by Health IT Marketing Community (2021) and Women Power Players to Watch (2022) by Becker's Hospital Review, Beth Cooper, JD / MBA is the VP of Marketing and Sales of a multi-award winning top 10 Healthcare Marketing Agency. Over her accomplished career spanning two decades, Cooper has been the driving force behind numerous groundbreaking strategies, transforming businesses into market leaders and propelling their growth trajectories to uncharted heights. She is a strong advocate for the marriage of creative innovation with data-driven insights and leverages cutting-edge tools and methodologies to ensure the successful execution of global, paradigm-shifting omnichannel campaigns.

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