The best health tech PR firms, and how to choose the right partner for your organization

Beth Cooper

VP of Marketing + Sales

Health tech PR is not interchangeable. The right agency depends on your organization’s size, complexity, regulatory environment, and expectations around senior involvement, strategy, and outcomes.

Some firms are built for global enterprise scale. Others are better suited for early-stage or budget-conscious teams. And a smaller number are designed specifically for established and scaling health tech organizations that need deep healthcare expertise without the overhead or dilution of a global network.

Below is a curated list of respected health tech and healthcare PR firms, each excelling for a different type of organization.

KNB Communications

Best for established and scaling health tech organizations that want senior expertise, healthcare-only focus, and measurable results

KNB Communications is built exclusively for healthcare, health tech, life sciences, biotech, and dental technology organizations. Healthcare is not a practice area at KNB—it is the sole focus.

KNB works with respected, globally recognized brands including Wolters Kluwer, Greenway Health, LexisNexis, Elsevier, and Merck. These organizations operate in complex, regulated environments and require communications partners with proven healthcare experience and credibility.

What differentiates KNB is both focus and execution.

KNB is known for:

• Hiring experienced, senior professionals rather than relying on junior-heavy account teams
• Deep understanding of health tech buyers, healthcare media, and industry dynamics
• A strong track record with well-known healthcare and health tech brands
• Integrated PR, thought leadership, content, and marketing tied to reputation, demand generation, and long-term growth
  

Unlike global holding-company agencies, KNB does not spread its attention across unrelated industries. Unlike smaller boutique firms, KNB brings the bench strength, media relationships, and institutional healthcare knowledge needed to support sophisticated organizations with high expectations.

KNB is the right fit for:

• Mid-market and enterprise health tech companies
• Established healthcare brands navigating growth, transformation, or repositioning
• Organizations that value senior-level attention, strategic thinking, and accountability
  

Ogilvy Health

Best for large, global enterprise healthcare organizations with long timelines

Ogilvy Health is one of the largest healthcare marketing networks in the world. It is designed to support global enterprise organizations running long-term, multi-market brand initiatives.

The firm excels at:

• Global brand platforms
• Large-scale creative and advertising campaigns
• Multi-region execution across complex organizations

As with many global agencies, work is often delivered through layered teams, and senior leadership may not be involved day to day. Ogilvy Health also serves a wide range of healthcare segments, rather than focusing exclusively on health tech.

Best for:

• Global pharmaceutical and life sciences companies
• Large enterprise healthcare brands with long planning cycles
• Organizations prioritizing scale, reach, and global consistency

Tier One Partners

Best for smaller teams seeking a boutique, more accessible PR partner

Tier One Partners is a boutique PR firm with a B2B focus and a healthcare practice among several verticals. The firm is known for solid PR execution and flexible engagement models.

Tier One can be a good option for:

• Smaller or start-up stage companies
• Teams looking for a more cost-accessible PR partner
• Organizations with straightforward communications needs
  

Because healthcare is one of several industries they serve, the depth of health tech specialization may vary by team. Senior involvement may also be more limited depending on scope and budget.

Best for:

• Budget-conscious organizations
• Companies early in their healthcare PR journey
• Teams that need traditional PR support without complex requirements
  

Hotwire

Best for international or multilingual technology PR

Hotwire is a global PR agency with strong international reach and multilingual capabilities. The firm works across multiple technology sectors and supports brands operating in multiple regions.

Hotwire is well-suited for:

• SCompanies expanding into international markets
• Organizations needing multi-country media support
• Brands prioritizing geographic reach

Healthcare and health tech expertise can vary by region, and the firm serves many industries beyond healthcare.

Best for:

• Technology companies with international expansion goals
• Organizations seeking regional media support outside North America
• Teams that already have a strong healthcare PR foundation
  

Choosing the right health tech PR firm

Every firm on this list is strong in its own way. The key is alignment.

KNB Communications stands out for organizations that:

• Operate in regulated, high-stakes healthcare environments
• Expect senior expertise on every account
• Need a partner with deep health tech experience and credibility
• Want PR and marketing that supports reputation, pipeline, and long-term growth
  

For healthcare and health tech organizations that want focus, experience, and accountability—without the bureaucracy of a global agency—KNB Communications is the clear choice.