Education: Bachelor’s in Communications and International Studies from University of Wisconsin; MBA from Babson College
Professional background: Prior to joining KNB, Chintan worked for IBM in New York City, focused on Power Systems sales while working with clients in the healthcare, finance, and media markets. Chintan also previously managed Americas marketing and sales for Unfors Raysafe, a medical radiation management company headquartered in Bildall, Sweden. Chintan is passionate about applying technology and innovation to solving problems, especially in healthcare applications. He is excited about marketing new products and services that help people live better lives through disruptive but easy-to-use technology.
Expertise: Healthcare tech (including dental and biotech) and leadership
Jeopardy fact: He is a huge fan of the Green Bay Packers, Milwaukee Bucks and Brewers, and the Wisconsin Badgers.
Education: BBA in Marketing from Pace University’s Lubin School of Business; MBA in Management from Rider University; JD from Thomas Jefferson School of Law
Professional background: Beth has over 20 years of professional experience, with a focus on the healthcare and marketing fields. Beth is responsible for conceiving and executing marketing strategies and tactics to drive growth and generate leads. In addition, she supports the PR team with amplification, overall brand development, and messaging in the marketplace to ensure KNB’s clients are leading the conversation in healthcare.
Expertise: Full-stack marketing, social media, and regulatory / legal compliance
Jeopardy fact: Beth has lived in four countries across three continents and has traveled to over 50 countries.
Education: Texas A&M University, BS in Communications
Professional Background: Amy is an award-winning writer and storyteller who believes creativity is a commodity. Her extensive experience in the healthcare industry includes serving as the Public Relations and Marketing Director for Intermountain Healthcare’s Park City Hospital for over a decade. Prior to this role, Amy worked as a broadcast journalist covering health and wellness. She continues to freelance write for a number of publications.
Expertise: Media relations, communications strategy, creative storytelling campaigns, crisis communications, and content development
Jeopardy fact(s): Amy is a certified safari guide through the Field Guides Association of Southern Africa, she would be a martyr for the Oxford comma, and her toxic trait is how badly she wants to domesticate a penguin.
Education: B.A. in Business Management from the University of Phoenix
Professional background: Gaby has over 15 years of experience providing executive-level support to entrepreneurs and industry leaders. She is an accomplished administrator, focusing on efficiency and accuracy.
Expertise: Problem-solving, task efficiency, tech prowess, and curveball catcher
Jeopardy fact: Gaby is an avid motorcycle enthusiast and loves riding the country backroads.
Education: Bachelor’s degree in Journalism with an emphasis in Public Relations from the University of Oklahoma
Professional background: Laura has over 11 years of experience in marketing, public relations and communications for start-ups, established brands and everything in between. She has worked in the non-profit and healthcare industries. Laura is responsible for developing and implementing marketing strategy and tactics to create leads and facilitate growth.
Expertise: Holistic marketing, content marketing and acquisition marketing.
Jeopardy fact: Outside of work Laura is passionate about the environment and helping people. She enjoys spending time in nature, hiking and kayaking.
Education: B.A. in Digital Design from the University of Cincinnati, College of Design, Art, Architecture, and Planning
Professional background: With over a decade of experience in healthcare, Emily spent the last several years as a Marketing + Product Director with an accessibility-focused medical device start-up company, managing an interdisciplinary team in a highly regulated industry. Her passion and focus stem from a collective and joined empathy toward the patients her clients serve. Emily is responsible for ensuring clients achieve results on time and above expectations!
Expertise: Management of complexity, productivity optimization, graphic design, healthcare content development, and planning
Jeopardy fact: Emily has ‘voluntary nystagmus’, a rare, voluntary ability to rapidly flutter the eyes horizontally. She was once approached as a child to be featured in a hot sauce commercial showcasing this unique ability.
Education: B.S. in Communication with a focus in Journalism.
Professional Background: Bridget has more than a decade of Marketing experience. She began her career in social media and quickly discovered a passion for all things digital - from video-first creative to paid advertising and SEO. She has experience driving business results across many industries. At KNB, Bridget is responsible for ensuring clients exceed their business goals.
Expertise: Marketing strategy, digital marketing, creative execution, and project management
Jeopardy Fact: Bridget is passionate about the planet and sustainability - and nearly always shops secondhand before buying something new.
Education: Lyndon State College BA, Electronic Journalism Arts (Television Studies) + AS, Television Production
Professional background: From sea to sea, Jeff spent over a decade crafting stories as a broadcast journalist. He quickly learned no stories matter more than the ones that impact our health, earning two New York Emmy nominations for his medical coverage (four in all). Now he uses that experience to guide the stories of health tech and beyond.
Expertise: Media relations, communications strategy, creative storytelling campaigns, crisis communications, and content development
Jeopardy fact: Jeff has worked as a deckhand on the Block Island Ferry.
Education: BS in Medical Technology (now Clinical Laboratory Science) from Miami University in Oxford, Ohio; MA in Rehabilitation Counseling from the University of Cincinnati
Professional background: Lana has more than 35 years of professional experience in the clinical, educational, and marketing sides of healthcare. She is passionate about balancing a company’s story with the science it offers. Pharmaceutical companies, research organizations, medical communications companies, hospital systems, and professional associations have benefitted from Lana’s writing. In addition to writing both scientific and marketing content, she helps identify new opportunities for KNB's services in pharma and biotech niches.
Expertise: All forms of medical writing except regulatory documentation; storytelling; print/web/audio/video for continuing medical education, pharma training, scientific platforms, patient education pieces, identity campaigns, and other healthcare content
Jeopardy fact: Lana geeks out on history as much as she does science, so she writes historical fiction in her free time. Jazz, chai tea, secret staircases, and hiking are her perennial go-to’s for fun, inspiration, and problem-solving.
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Education: Bachelor of Arts degree cum laude in English from Connecticut College; Master of Science degree in Broadcast Journalism from Boston University.
Professional background: Pam got her start as a news writer and assignment editor in radio, parlaying that experience into a public relations career in government, information technology, publishing, and healthcare. She has worked for small and large PR agencies, and as a freelancer.
Expertise: Writing, account management, media and analyst relations.
Jeopardy fact: While serving as an assistant press secretary to the governor of Massachusetts, Pam was honored to meet President Jimmy Carter in Boston and Vice-President (later President) George H.W. Bush in Washington, D.C.
Jeopardy fact: Pam loves Major League Baseball, and is a diehard Red Sox fan. She's visited the National Baseball Hall of Fame twice, once for Pedro Martinez’s induction ceremony. Pam has seen the Sox play in Boston, Cleveland and Ft. Myers (so far), and has also attended games in Oakland, San Diego, Montreal, and Cincinnati.
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I'm part of the KNB social media team and manage paid ads for clients. After graduating from the University of Rhode Island with a marketing degree, I started a career in the IT field. While working in IT, I managed that company's website and helped with their online marketing. As the years went on I developed skills in Search Engine Optimization, Google ads, Facebook ads and all aspects of paid media. Today I have over 10 years of experience in paid ads management and help clients grow their social presence with paid ads. My first job was working as a mate on a fishing boat when I was a teenager on the south shore of Long Island.
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Education: Kerri received a BA in English with concentrations in communications and business administration from Muhlenberg College in Allentown, PA.
Professional background: After brief stints as a newspaper reporter and journal production editor, Kerri was a writer and editor for print and online medical trade publications for over a decade. Her primary focus areas were speech-language pathology and audiology, and later, medical imaging and health IT. She acquired and wrote articles, managed Web content, and helped produce the publications.
Expertise: Kerri’s trade experiences connected her with many experts in the healthcare industry. She has continued collaborating with physicians, specialists, vendor representatives, and health management professionals to investigate story leads and generate content. She also specializes in marketing content generation including website copy, e-newsletters, social media content, press releases, and case studies.
Jeopardy fact: Kerri was bit by the travel bug early and visited half the U.S. states and nearly as many countries. Now, she’s raising three daughters outside Philadelphia and together they explore the great outdoors and the hottest drivable hotspots!
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Education: B.S. (Honors) in Geology from Colgate University; M.S. in Geology from the University of South Carolina at Columbia.
Professional background: Suzanne has 32 years of professional editorial experience, with a focus on healthcare, pharma, life sciences, chemical engineering, petroleum refining, and power generation. Suzanne is the former Managing Editor of Chemical Engineering magazine, has been a long-time regular freelance Contributing Editor at Chemical Engineering magazine, Pharmaceutical Commerce magazine, and has provided technical writing, ghostwriting and editing services to a number of other industry-specific corporate entities, trade journals, and conference groups in the pharma/life sciences sector and chemical process industries..
Expertise: Researching and writing in-depth bylined feature articles, ghostwriting in-depth technology- and business-oriented White Papers, and ghostwriting targeted thought leadership pieces, Q&A profiles and online blogs.
Jeopardy fact: Suzanne is able to play exactly one song on the harmonica ~ Naturally, that song would be “Oh Susannah”).
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Education: BBA in Management from LIM College
Professional background: Johnny has over 8 years of professional experience, with a focus in the social and content creation ranging from celebrities to healthcare. Additionally, Johnny’s work has been seen in Vogue, Paper Magazine, Allure, Cosmo, E!, Good Morning America, and many other major platforms. Johnny is responsible for generating and designing social strategies to drive growth across all platforms for KNB. Furthermore, they support the KNB team through graphic design to ensure KNB’s clients remain ahead of the visual curve.
Expertise: Social media, content creation, and visual story-telling
Jeopardy fact: Johnny is an avid archival, historical fashion collector.
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Jessica is a professional social media marketing manager and creative content planner. She has over six years of experience in the marketing and communications world, and earned her Master of Arts degree in strategic communication and Bachelor of Arts degree in public relations from The University of Oklahoma. Over the years, Jessica has worked with clients in various industries, such education, banking, non-profit, and automotive, but most of her experience and passion lies in the healthcare marketing industry. Jessica has had the unique opportunity to serve as a content creator for numerous national and international brands, such as Neutrogena, L’Oreal Paris, Cotton - The Fabric of Our Lives, Dunkin’ Donuts, Fabletics, and many more. She believes that social media should serve as a relationship-building tool and the “handshake” to introduce target audiences to your brand.
Fun Fact: Jessica’s life dream is to be a contestant on a game show, such as Family Feud!
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Jennifer Mirabile is a strategic and results-oriented public relations leader with nearly 20 years of experience counseling and representing high-growth technology companies in a variety of industries.
She specializes in helping clients in the healthcare, HR, IT, and retail industries raise their visibility through innovative PR campaigns, communications planning, media relations, events, media messaging, content development, social media, and B2B and B2C media relations on both a global and national level. Jennifer holds an M.A. from American University in Public Relations and received her B.A. in Journalism from Penn State University.
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Professional background: Sandy has 8 years of experience as a marketing professional. Her background includes the mastery of managing and developing marketing strategy as well as creating and designing digital content.
Expertise: Digital marketing, content marketing, and strategic planning.
Jeopardy Fact: Sandy is a fitness enthusiast with 3 dogs and a small toddler who likes to keep her on her toes.
