Beyond expectations: 2x investment

Goal

An exclusive unveiling and targeted PR media coverage led to the successful debut of a first-of-its-kind 27-inch surgical monitor.

Target

Results

An exclusive unveiling and targeted PR media coverage led to the successful debut of a first-of-its-kind 27-inch surgical monitor.

11

articles

published

2x

media

expectations

1

exclusive access

demonstration

Impact

11

articles

published

2x

the media

expectations

1

exclusive access

demonstration

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