Engagement elevated + redefined

  • Content development
  • Social media strategy
  • Digital advertising
  • Content strategy
  • Medical device
  • Assistive technology
Social media engagement for healthcare health tech biotech and life sciences abstract

The goal

Control Bionics needed to strengthen its digital presence and community engagement to support continued growth in a highly specialized assistive technology market. The challenge wasn’t just increasing visibility, but building a more active, connected audience that understood the brand’s mission and engaged meaningfully with its content.

 

KNB Communications was engaged to develop and execute a targeted digital and social strategy designed to expand reach, grow the brand’s follower base, and drive sustained engagement—while fostering authentic relationships with influencers, advocates, and the broader neurotechnology community.

 

The results (after just 6 months)

Through a targeted outreach and content strategy, KNB significantly expanded Control Bionics’ digital presence and engagement in a short timeframe. By activating key influencers, sparking meaningful conversations, and sharing compelling, mission-driven content, the campaign drove measurable growth across page likes, reach, and engagement.

 

The focus wasn’t just on growing numbers, but on building an active, engaged community that strengthened brand awareness and inspired ongoing interaction. 

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146%

in page
likes

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811%

boost in page
engagements

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62%

increase
in reach

The impact

Growing digital presence wasn’t just about numbers—it was about meaningful interactions. By tapping into key influencers, sparking conversations, and sharing compelling content, KNB boosted brand awareness and inspired action.

 

Through collaborations and community interactions, the campaign achieved an 811% increase in engagements, driving deeper conversations, strengthening relationships, and redefining how the brand connected with its audience.