CASE STORIES
Strategy sounds great in theory. Results are better in practice.
These case stories show what happens when smart PR, marketing, branding, digital, and content strategy meet real-world constraints—tight timelines, regulated markets, skeptical audiences, and big goals.
From healthcare, health tech, medical devices, biotech, life sciences, and pharma, each story breaks down the strategy, the execution, and the numbers that followed—proving how KNB turns complex challenges into measurable results.
Meeting over half of
annual sales goals

of annual sales
goal met

form
submissions

increase
in clicks
Enagement elevated + redefined

increase in
page likes

boost in page
engagements

increase
in reach
No time to waste:
results in 1 week

click-
throughs

total potential
audience

advertising value
equivalency

highly targeted
clinicians reached

in potential
reach

recurring placements
per year
3 months. 1 website.
Measurable impact.

website visits
in 3 months

111%
increase
in searches

increase
in CTR
One newsworthy moment.
438 million impressions.

advertising value equivalency

impressions
generated

tier trade
credibility
Mastering events:
20% user increase

open rate

increase in logins
+ users

of branded giveaways taken
Shifting strategies:
120% increase

increase
in clicks

increase
in CTR (YoY)

decrease in
cost per click
18 months =
$60M investment

growth in social profiles

company
acquisition

increase in
web traffic
Precision marketing:
23 high-value leads

LinkedIn engagement

marketing qualified
leads generated

impressions
App store standout: from stealth to 3,000+ downloads in weeks

in total
reach

downloads in
2 weeks

earned media
placements

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