Influence ignited: from hype to high conversions

The strategy + approach

High-impact partners + creative

KNB launched an influencer campaign designed to amplify reach and accelerate conversion performance by combining:

• High-impact influencer partners aligned with the audience and mission

• Compelling messaging built to motivate clicks and follow-through

• Scroll-stopping visuals that made the content impossible to ignore

• A smoother user journey to help interested users move quickly from content to conversion

The result: stronger engagement on social—and more meaningful behavior on the website.