Media Relations Manager
Jeff Rusack
Jeff has over 14 years of experience in storytelling, journalism, and healthcare communications. As a Media Relations Manager at KNB Communications, he helps healthcare, health tech, and life sciences organizations craft compelling narratives that make headlines and inspire action. A four-time Emmy nominee with a decade in broadcast journalism, Jeff combines newsroom instincts with strategic communications expertise to elevate client visibility, build credibility, and drive meaningful impact across the healthcare landscape.
- Healthcare + life sciences PR
- Media relations
- Communications strategy
- Thought leadership development
- Creative storytelling
- Crisis communications
- Content development
- Reputation management
- Broadcast + digital media strategy
- Press outreach + journalist relations
- Healthcare + life sciences PR
- Media relations
- Communications strategy
- Thought leadership development
- Creative storytelling
- Crisis communications
- Content development
- Reputation management
- Broadcast + digital media strategy
- Press outreach + journalist relations
All about Jeff
Broadcast journalism + television production
Jeff holds a Bachelor of Science in Television Studies and an Associate of Science in Television Production from Lyndon State College.
Career snapshot
Over 14 years of professional experience
Where storytelling meets strtegy
Jeff thrives on transforming complex healthcare topics into stories that connect with people on a human level. He’s passionate about campaigns that make a big splash in healthcare—addressing major challenges such as cost, workforce burnout, and accessibility. His work blends the curiosity of a journalist with the strategy of a communications leader to create moments that inform, inspire, and drive meaningful change.
Connecting with healthcare journalists + storytellers
With deep roots in the newsroom, Jeff knows how to speak the language of the media. He connects naturally with:
Healthcare journalists: Building trust, credibility, and relationships that turn pitches into coverage.
Health tech communicators: Crafting compelling stories that highlight innovation and outcomes.
Executives + thought leaders: Positioning experts as voices of authority in competitive markets.
Where health + humanity meet
Jeff is inspired by projects that make a tangible impact—where storytelling helps shine a light on healthcare’s biggest challenges and solutions. He’s especially motivated by:
Efforts improving access and affordability in healthcare
Initiatives addressing workforce challenges + clinician burnout
Innovations that make healthcare delivery more equitable + effective
His "why"
Chintan believes that strategic PR and marketing are catalysts for meaningful progress in healthcare. He is driven by the opportunity to help innovators communicate complex ideas with clarity, build trust through authentic storytelling, and amplify technologies that improve lives. His mission is to elevate healthcare brands that are transforming the industry—turning innovation into awareness, and awareness into lasting impact.
Honors for storytelling + impact
4X Emmy Award Nominee (twice for medical coverage)
Great Plains Associated Press Award Winner
2X George R. Hanaford Elementary School
Geography Bee Champion
Top 10 Agency of 2026 | 50Pros
Business Innovation Silver Winner | Merit Awards
Biotech PR + Marketing Agency of the Year | The Netty Awards
Outstanding Health + Biotech PR Agency | Noble Awards
Best Place to Work | The Netty Awards
Top Firm in Branding + Branding Strategy | 50Pros
Top Healthcare Marketing Company | Healthcare Business Review
From sea to stories
Before his career in media and healthcare, Jeff worked as a deckhand on the Block Island Ferry—proof that he’s as comfortable at sea as he is in front of a camera.
In his own words
A vision grounded in curiosity + storytelling
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Ogres are like onions. Everyone has a story. Let’s find what makes yours memorable and why others would want to hear it. Once we do that, let’s share your story with the world. (throws pixie dust into the air) |
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— Jeff Rusack
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