Josh Birch

Communication, history + journalism

Josh holds a Bachelor of Arts in Communication and History and a Master of Arts in Broadcast Journalism from the University of Maryland, College Park.

Career snapshot

Over 15 years of professional experience

Where storytelling meets strtegy

Josh is passionate about stories that spark change—particularly those that advance healthcare innovation and accessibility. Drawing from his years in the newsroom, he brings a keen understanding of what captures attention and builds credibility. His expertise spans:

Media strategy: connecting clients with the right journalists and outlets.

Storytelling: crafting narratives that inform, engage, and inspire.

Healthcare communications: highlighting solutions that improve outcomes and quality of life.

Message development: translating complex science and technology into clear, relatable language.

Event strategy: supporting launches, conferences, and campaigns with compelling media moments.

Connecting with journalists, providers + patients

Josh’s career bridges both sides of the media world. His deep familiarity with the newsroom allows him to anticipate journalists’ needs while helping clients tell authentic stories that resonate. He connects most naturally with:

Journalists + editors: understanding what makes a story newsworthy.

Healthcare providers + executives: positioning expertise with credibility.

Patients + caregivers: amplifying human stories that inspire empathy and action.

Healthcare organizations + systems: shaping narratives that highlight real-world impact.

From immunotherapy to next-generation care

Josh is inspired by breakthroughs that redefine the future of medicine. He’s especially passionate about:

Immunotherapy and clinical research advancing cancer care

Digital transformation in healthcare communications

Early-stage innovations that improve access and outcomes

The power of clear storytelling to drive awareness, funding, and collaboration

His "why"

Josh is driven by a belief that stories can inspire change. While much of healthcare focuses on what’s broken, he’s motivated by those creating solutions—companies and individuals pushing boundaries to make care better and more equitable. Naturally curious and forever a journalist at heart, he finds purpose in shining a light on innovation, empathy, and progress within the healthcare industry.

Latest articles featuring Josh

Honors for storytelling excellence

Finalist, Visual Storytelling |  PR Daily’s Nonprofit Communication Awards

Health Story of the Year | Radio Television  Digital News Association of the Carolinas

Entertainment Story of the Year — RTDNAC

2nd Place Multimedia Journalist of the Year — RTDNAC

Top 10 Agency of 2026 | 50Pros

Business Innovation Silver Winner | Merit Awards

Biotech PR + Marketing Agency of the Year | The Netty Awards

Outstanding Health + Biotech PR Agency | Noble Awards

Best Place to Work | The Netty Awards

Top Firm in Branding + Branding Strategy | 50Pros

Top Healthcare Marketing Company | Healthcare Business Review

From newsroom to newsworthy

Before transitioning into healthcare communications, Josh spent nearly a decade as a TV reporter and anchor—telling stories that shaped communities and inspired change. His favorite interviews include conversations with his childhood hero, Cal Ripken Jr., and public figures like President Bill Clinton and Bob Woodward.