Elevate your marketing and lead generation with KNB Communications
Dental tech PR + marketing built for B2B buyers
Drive adoption, enterprise trust + qualified pipeline for dental technology
Dental tech PR + marketing built for long sales cycles, clinical scrutiny + DSO decision-making
Earn trust, drive adoption, and build a qualified pipeline for your dental technology — without compromising credibility or compliance.
From dental devices and imaging systems to practice management software, AI diagnostics, and chairside technology, growth depends on more than visibility. Success requires clinical confidence, economic justification, and relevance across dentists, DSOs, procurement teams, and operators.
Move from innovation to adoption — across practices, groups, and enterprise dental organizations.
Trusted by healthcare, medtech + life sciences innovators
300+ campaigns executed • 28+ years in specialized healthcare marketing • Proven expertise in medtech GTM
Let's talk!
Contact us to discuss your dental tech growth strategy
What we deliver:
Marketing strategies built to attract high-value healthcare buyers
Demand generation campaigns designed to drive qualified leads
Messaging and positioning that convert interest into action
Content programs that support long sales cycles and complex decisions
Paid and organic channel strategies optimized for performance
Sales-aligned narratives that support outreach and follow-up
Analytics and reporting that tie marketing activity to pipeline impact
- Content marketing
- Social media management
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Email marketing
- Influencer marketing
- Branding + identity
- Website design + development
- Marketing automation
- Video marketing
- Analytics + data analysis
- Lead magnet creation
- Lead scoring
- CRM implementation
- Landing page optimization
- A / B testing
- Content syndication
- Lead nurturing campaigns
- Event marketing
- Referral programs
- Content marketing
- Social media management
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Email marketing
- Influencer marketing
- Branding + identity
- Website design + development
- Marketing automation
- Video marketing
- Analytics + data analysis
- Lead magnet creation
- Lead scoring
- CRM implementation
- Landing page optimization
- A / B testing
- Content syndication
- Lead nurturing campaigns
- Event marketing
- Referral programs
Why KNB for dental technology?
Dental technology adoption is shaped by trust, workflow impact, ROI, and chairside reality. Every program is designed to support how dental products are evaluated, tested, approved, and rolled out.
Dental tech decisions span solo practices, multi-location groups, DSOs, clinical leaders, operations teams, and procurement. Messaging is built to resonate with each audience — without dilution.
Reach dentists, specialists, practice owners, DSO leadership, and dental service organizations with compliant, claims-safe messaging that attracts qualified demand.
From FDA-cleared devices to diagnostics, imaging, and AI-enabled tools, positioning respects regulatory boundaries while still articulating differentiated value.
Differentiate beyond features by clearly articulating:
— Clinical value
— Workflow efficiency
— Economic impact
— Patient experience improvement
Secure coverage in dental, healthcare, and technology trade outlets that shape perception, credibility, and purchasing decisions.
Elevate founders, clinicians, and executives as credible voices shaping the future of dental care.
Dental tech fluency you can trust:
Where strategy meets chairside reality
Dental technology succeeds only when it works in the operatory, integrates into workflows, and delivers measurable ROI.
That reality is built into every program.
How dental tech expertise shows up in practice:
— Marketing experience supporting FDA-cleared dental devices + diagnostics
— Messaging frameworks designed for clinical, legal + regulatory review
— Campaigns tailored to solo practices, multi-site groups + DSOs
— Content aligned to purchasing committees and DSO approval processes
— Stakeholder-specific messaging for dentists, hygienists, operators + executives
— Claims-safe PR + paid media strategies that protect credibility while driving demand
This is why dental tech programs don’t just generate leads — they support evaluation, adoption, and rollout.
AWARD-WINNING
integrated B2B dental tech marketing programs
Built to generate pipeline — not noise
With over 25 years of experience in the industry and trusted by leading B2B dental tech companies, investors, and innovators, we deliver marketing programs tailored to the unique challenges of this space.
Purpose-built for dental tech launches
From pre-launch credibility to post-launch adoption
Dental technology succeeds only when it works in the operatory, integrates into workflows, and delivers measurable ROI.
That reality is built into every program.
How dental tech expertise shows up in practice:
— Pre-launch PR + awareness campaigns
— Go-to-market planning
— Adoption + post-launch engagement strategy
— Sales enablement support for field teams
Who this is built for
Dental technology companies operating across:
— Dental devices + hardware
— Imaging, scanners + diagnostics
— AI-powered dental software
— Practice management + workflow platforms
— Chairside + in-operatory technology
— DSO-focused dental solutions
If your product improves diagnosis, treatment, workflow efficiency, or patient outcomes — this language fits.
What do we mean by dental tech?
Dental tech sits at the intersection of clinical care, engineering, and technology — powering the tools dental professionals rely on every day.
From imaging and diagnostics to AI, automation, and connected systems, dental technology shapes how care is delivered, scaled, and experienced.
If adoption matters as much as innovation, this is where strategy belongs.
Ready to attract better dental tech buyers?
Build credibility with decision-makers.
Support evaluation cycles.
Drive a qualified pipeline that sales teams can close.
We have the experience:
See the difference an experienced, B2B dental tech marketing partner can make.
Reach the right decision-makers.
Generate demand that converts.
Let's talk!
Schedule a meeting using the calendar below.
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