Q1 Healthcare holiday + observances

Hashtags + best days/times to post by platform

With 2023 quickly approaching, the time to brainstorm your social media strategy is now. To formulate the most effective practices, marketers must keep an eye on the best times and days to post on each platform, in addition to making note of specific holidays with known hashtags. 

Follow these considerations and ring in the new year with success!

Days/times

LinkedIn

Best day/time: Tuesday at 10 a.m. + 11 a.m.

Best days: Monday – Friday

Best times: 9 a.m. – 1 p.m.

Worst days: Saturday + Sunday

Facebook

Best day/time: Monday at 10 a.m., Tuesday at 10 a.m. + 11 a.m., Friday at 10 a.m.

Best days: Tuesday, Wednesday + Friday

Best times: 7 a.m. – 9 a.m.

Worst days: Saturday + Sunday 

Instagram

Best day/time: Thursday at 7 a.m.

Best days: Tuesday, Thursday + Friday

Best times: 7 a.m. – 9 a.m.

Worst day: Monday 

Twitter

Best day/time: Monday at 1 – 2 p.m., Tuesday at 10 a.m. + 12 p.m., Wednesday at 10 a.m. + 2 p.m., Thursday at 8 a.m. + 12 p.m., Friday at 8 p.m. + 9 p.m.

Best days: Tuesday – Friday

Best times: 8 a.m. – 2 p.m.

Worst days: Saturday +Sunday 

                                              Holiday + hashtags each month 

January 2023

Month-long observances

• Birth Defects Prevention Month
• #BirthDefectsPrevention #BirthDefectsAwareness
• Blood Donor Month
• #NationalBloodDonorMonth #NBDM
• Cervical Health Awareness Month
• #CervicalCancer #CervicalCancerAwareness #CervicalHealth
• Glaucoma Awareness Month
• #Glaucoma #GlaucomaAwareness
• Radon Awareness Month
• #RadonAwareness #NationalRadonActionMonth
• Thyroid Awareness Month
• #ThyroidAwarenessMonth

Week-long observances

• 12–18: World Glaucoma Week
• #GlaucomaWeek
• 15–21: Healthy Weight Week (third week of January)
• #NationalHealthyWeightWeek #HealthyWeightWeek
• 22–28: National CRNA Week (last week in January)
• #CRNAWeek #NationalCRNAWeek 
• 23–27: Medical Group Practice Week (4th Monday in January)
• #MedicalGroupPracticeWeek #MedicalGroupPractice

Events + holidays

• 1: New Year’s Day
• #NewYear #HappyNewYear
• 3: Festival of Sleep Day
• #FestivalofSleepDay
• 4: National Trivia Day
• #NationalTriviaDay #TriviaDay
• 8: Winter Skin Relief Day
• #NationalWinterSkinReliefDay
• 9: Law Enforcement Appreciation Day
• #LawEnforcementAppreciationDay
• 9: Clean Your Desk Day (second Monday of January)
• #NationalCleanOffYourDeskDay #CleanOffYourDeskDay
• 11: Human Trafficking Awareness Day
• #humantrafficking #humantraffickingawareness
• 12: National Pharmacist Day
• #NationalPharmacistDay
• 14: Dress Up Your Pet Day
• #NationalDressUpYourPetDay
• 16: MLK Jr. Day (third Monday of January)
• #MLK #MLKday
• 16: National Without a Scalpel Day
• #NationalWithoutAScalpelDay
• 19: Get to Know Your Customers Day (third Thursday of Jan., April, July and Oct.)
• #GetToKnowYourCustomersDay
• 21: National Hugging Day
• National Hugging Day
• 24: National Compliment Day
• #NationalCompliment Day
• 28: Data Privacy Day
• #PrivacyAware

February 2023

Month-long observances

• Recreational Therapy Month
• #RecreationalTherapyMonth
• Senior Independence Month
• #SeniorIndepdenceMonth
• Black History Month
• #BlackHistoryMonth #BlackHistory
• Children’s Dental Health Month
• #NCDHM
• Age-Related Macular Degeneration (ARMD) Month
• #AMDAwarenessMonth #lowvisionawarenessmonth
• National Cancer Prevention
• #Cancer #Prevention
• Kids ENT Health Month
• #KidsENTHealthMonth #KidsENT
• American Hearth Month
• #HearthMonth #AHM2023

Week-long observances

• 7–13: PeriAnesthesia Nurse Awareness Week (PANAW)
• #PANAW
• 7–13: Children’s Mental Health Awareness Week
• #ChildrensMentalHealthWeek
• 7–14: Congenital Heart Defect Awareness Week
• #CHDAwareness #1in100 
• 12-18: Cardiac Rehabilitation Week
• #CardioRehabilitationWeek
• 14–20: Cardiovascular Professionals Week
• #CVPWeek
• 20–26: National Eating Disorder Awareness Week
• #NEWAwareness

Events + holidays

• 2: Groundhog Day
• #GroundhogDay
• 3: National Women Physicians Day
• #NWPD
• 4: National Wear Red Day (heart disease + stroke in women)
• #WearRedDay #WearRedandGive
• 4: Word Cancer Day
• #WorldCancerDay #CancerDay #IAmAndIWill
• 11: World Day of the Sick
• #WorldDayoftheSick
• 11: Inventors Day
• #InventorsDay
• 12: National Pizza Day
• #NationalPizzaDay
• 12: Super Bowl LVII
• #SuperBowl #SuperBowlSunday #SuperBowlLVII
• 14: Valentine’s Day
• #ValentinesDay
• 14: Organ Donor Day
• #OrganDonorDay
• 15: Clean Out Your Computer Day
• #CleanOutYourComputerDay
• 15: International Childhood Cancer Day (ICCD)
• #ChildhoodCancer
• 17: Random Acts of Kindness Day
• #RandomActsofKindnessDay
• 17: Caregivers Day
• #CaregiversDay
• 18: Drink Wine Day
• #DrinkWineDay
• 20: World Day of Social Justice
• #WorldDayofSocialJustice #SocialJustice
• 20: Love Your Pet Day
• #LoveYourPetDay
• 20: Presidents’ Day (third Monday of February)
• #PresidentsDay
• 22: Margarita Day
• #NationalMargaritaDay #Margarita
• 28: Rare Disease Day
• #RareDiseaseDay #ShowYourStripes

March 2023

Month-long observances

• Women’s History Month
• #WomensHistoryMonth
• Athletic Training Month
• #ATsAreHealthCare #NATM2023
• Brain Injury Awareness Month
• #MoreThanMyBrainInjury
• American Red Cross Month
• #RedCrossMonth
• MS Education + Awareness Month
• #NationalMultipleSclerosisAwarenessMonth
• Colorectal Cancer Awareness Month
• #NCRCAM #BlueforCRC #ColorectalCancerAwareness
• National Kidney Month
• #NationalKidneyMonth #KidneyMonth
• Workplace Eye Wellness Month
• #WorkplaceEyeWellnessMonth

Week-long observances

• 12–18: Patient Safety Awareness Week
• #PatientSafetyAwarenessWeek
• 14–20: Health Care HR Week
• #HCHRWeek23
• 20–25: Pediatric Nurses Practitioner Week
• #PediatricNursePractitionerWeek
• 20–26: National Medical Group Practice Week
• #NationalMedicalGroupPracticeWeek
• 20–26: National Drug + Alcohol Facts Week
• #NDAFW

Events + holidays

• 3: Employee Appreciation Day
• #EmployeeAppreciationDay
• 3: Dress in Blue Day (colon cancer)
• #DressinBlueDay #NationalDressinBlueDay #ColorectalCancer
• 3: World Birth Defects Day (WBDD)
• #WorldBDDay
• 6: Dentist’s Day
• #NationalDentistDay #DentistsDay
• 8: International Women’s Day
• #WomensDay #InternationalWomensDay
• 9: World Kidney Day
• #WorldKidneyDay
• 10: Women + Girls HIV + AIDS Awareness Day
• #NWGHAAD
• 12: Daylight Savings Starts
• #DaylightSavingTime #DaylightSavings
• 13: Good Samaritan Day
• #GoodSamaritanDay
• 14: Pi Day
• #PiDay
• 17: St. Patrick’s Day
• #HappyStPatricksDay #StPatricksDay
• 18: World Sleep Day
• #WorldSleepday
• 19: Certified Nurses Day
• #NationalCertifiedNursesDay #CertifiedNursesDay
• 20: Spring Begins
• #Spring
• 21: World Down Syndrome Day
• #WorldDownSyndromeDay #WorldDownSyndromeDay2023 #WDSD2023
• 24: World Tuberculosis Day
• #WorldTuberculosisDay #TuberculosisDay
• 26: Epilepsy Awareness Day
• #InternationalEpilepsyDay #EpilepsyDay #IED22
• 28: American Diabetes Association Alert Day
• #AmericanDiabetesAssociationAlertDay
• 30: National Doctors’ Day
• #NationalsDoctorsDay #DoctorsDay
• 31: Transgender Day of Visibility
• #Transgender #TransRightsAreHumanRights